Category: Uncategorized

Marketing isn’t hard; it’s complicated. In a country as small as New Zealand, a “digital crisis” isn’t just a bad comment on a post; it is a screenshot shared in a private WhatsApp group that travels faster than your ability to delete it. In this episode, we discuss why crisis management isn’t about “PR spin”,…

This is a sample video from our online course on Udemy! It’s all about understanding customer behaviour and content types. Using personas, platforms and content type to craft marketing. It’s a go-to-get-started manual if you’re feeling lost and overwhelmed. Every business owner knows the feeling: the constant pressure to be everywhere at once, posting on…