Marketing isn’t hard, but it can be complicated.

At Refinery23, we’re quite simple.

Our goal is to take the pain out of marketing by helping you build a clear picture of your solution for your ideal audience.

With 30 years of experience shaping stories for global brands, Clint Griffin and the Refinery23 team blend tech trends, creative problem-solving, and the “Unselling Philosophy” to help your business stand out.

We don’t believe in generic AI slop or exhausting sales funnels; we believe in radical transparency, co-creation, and finding your specific tribe.

Whether through comprehensive Marketing Strategy, our Subscription Fractional CMO support, or targeted team Training, we empower businesses to gain more autonomy, resilience, and growth.

Why?

More businesses doing things well means a more independent society, and a happier one! One that has more autonomy, and with that, more resilience and adaptability to change.

Refinery23 looks at your entire business. What problems are you solving? Who has these problems? Do they need your solutions? Where are they? What will resonate with them?

We simplify each stage, making it clear what we are doing and how we can measure the outcomes.

Marketing Strategy

We help you with your plan. How does your business strategy translate into a marketing strategy that works for you? Refinery23 develops strategies that work.

Training and workshops

From strategy to content creation, Refinery assists businesses to take their marketing in-house. From skills to capacity, Refinery23 lets you grow, totally under your control.

Fractional Marketing

Great implementation always needs a guiding hand. Refinery23 supplies executive level assistance at a rate that businesses can afford.

“I had the outstanding opportunity today to sit in a training room with someone who was very very good. Refinery23 ran a one day marketing masterclass that was, quite frankly, exceptional

Do yourself a favour. Engage Clint.”


Eugene Moreau

Ongoing Relationships

Break your marketing down with monthly sessions to guide and direct your marketing. Constant feedback with hours to suit your budget.

What’s included

1-1 Support: Coaching, advice, design, copy services, your choice.
Marketing Material: Development of resources such as copy, graphics, brochures, designs, photography and websites.

Starting Out

Need help setting up? Have a new business and haven’t figured it all out yet? Grow your business with hands-on coaching.

Update Your Marketing

Not quite achieving the same results as before. Not quite sure why or where to begin to change? We hold your hand and co-create solutions that work.

Overhaul

Use the Refinery23 strategic framework to make real change within your business. We plan and create solutions based on the needs and motivations of new markets.

Clients and Partners